V pond\u011bl\u00ed 24. b\u0159ezna se v M\u011bstsk\u00e9 radnici v Nov\u00e9m Vinodolsk\u00e9m uskute\u010dnilo \u0161kolen\u00ed pro mal\u00e9 pronaj\u00edmatele, kter\u00e9 zorganizovala Turistick\u00e1 spole\u010dnost m\u011bsta Novi Vinodolski a Poradensk\u00e9 centrum pro rodinn\u00e9 ubytov\u00e1n\u00ed Interligo d.o.o. Velk\u00fd z\u00e1jem uk\u00e1zal, jak aktu\u00e1ln\u00ed toto t\u00e9ma je \u2013 s\u00e1l byl zapln\u011bn do posledn\u00edho m\u00edsta, a dokonce se hledala dal\u0161\u00ed m\u00edsta k sezen\u00ed.<\/p>\n
Prvn\u00ed \u010d\u00e1st \u0161kolen\u00ed, kter\u00e1 se zam\u011b\u0159ila na z\u00e1konn\u00e9 povinnosti a administrativn\u00ed aspekty provozov\u00e1n\u00ed, vedla pan\u00ed Meri \u010cizmi\u0107 Kraljevi\u0107. Zvl\u00e1\u0161tn\u00ed pozornost v\u011bnovala nejnov\u011bj\u0161\u00edm da\u0148ov\u00fdm p\u0159edpis\u016fm, kter\u00e9 vzbudily velk\u00fd z\u00e1jem \u00fa\u010dastn\u00edk\u016f. Krom\u011b vysv\u011btlen\u00ed pot\u0159ebn\u00e9 dokumentace a povinnost\u00ed mal\u00fdch pronaj\u00edmatel\u016f obdr\u017eeli \u00fa\u010dastn\u00edci u\u017eite\u010dn\u00e9 tipy, jak spr\u00e1vn\u011b v\u00e9st sv\u00e9 podnik\u00e1n\u00ed a vyhnout se obvykl\u00fdm chyb\u00e1m.<\/p>\n
Po kr\u00e1tk\u00e9 p\u0159est\u00e1vce \u0161kolen\u00ed pokra\u010dovalo t\u00e9matem strategie tvorby cen ubytov\u00e1n\u00ed, kter\u00e9 p\u0159edstavila pan\u00ed Anamarija Cicarelli. \u00da\u010dastn\u00edci se dozv\u011bd\u011bli, jak spr\u00e1vn\u011b stanovit ceny ubytov\u00e1n\u00ed, v\u010detn\u011b ur\u010den\u00ed maxim\u00e1ln\u00edch cen a p\u0159izp\u016fsoben\u00ed nab\u00eddky prost\u0159ednictv\u00edm slev v z\u00e1vislosti na popt\u00e1vce na trhu. Krom\u011b pr\u00e1ce s cenami se pan\u00ed Cicarelli podrobn\u011b v\u011bnovala i inzerci na digit\u00e1ln\u00edch platform\u00e1ch, jako jsou Airbnb a Booking.com, p\u0159i\u010dem\u017e vysv\u011btlila, jak funguj\u00ed jejich algoritmy a co mohou pronaj\u00edmatel\u00e9 ud\u011blat, aby byly jejich inzer\u00e1ty co nejviditeln\u011bj\u0161\u00ed a p\u0159il\u00e1kaly co nejv\u00edce host\u016f. \u00da\u010dastn\u00edci se sezn\u00e1mili s konkr\u00e9tn\u00edmi metodami optimalizace inzer\u00e1t\u016f, spr\u00e1vy recenz\u00ed i s \u00fapravou popis\u016f a fotografi\u00ed, aby ubytov\u00e1n\u00ed co nejv\u00edce zaujalo potenci\u00e1ln\u00ed hosty.<\/p>\n
B\u011bhem \u0161kolen\u00ed m\u011bli \u00fa\u010dastn\u00edci rovn\u011b\u017e p\u0159\u00edle\u017eitost kl\u00e1st ot\u00e1zky a objasnit ve\u0161ker\u00e9 nejasnosti, se kter\u00fdmi se ve sv\u00e9m podnik\u00e1n\u00ed setk\u00e1vaj\u00ed, a interaktivn\u00ed diskuze je\u0161t\u011b v\u00edce obohatila p\u0159edn\u00e1\u0161ku.<\/p>\n
Velk\u00e1 \u00fa\u010dast a pozitivn\u00ed zp\u011btn\u00e1 vazba potvrzuj\u00ed pot\u0159ebu takov\u00fdchto \u0161kolen\u00ed, kter\u00e1 mal\u00fdm pronaj\u00edmatel\u016fm poskytuj\u00ed kl\u00ed\u010dov\u00e9 znalosti pro \u00fasp\u011b\u0161n\u00e9 podnik\u00e1n\u00ed. Organiz\u00e1to\u0159i vyj\u00e1d\u0159ili spokojenost s \u00fa\u010dast\u00ed a ozn\u00e1mili pokra\u010dov\u00e1n\u00ed obdobn\u00fdch \u0161kolen\u00ed, s c\u00edlem nad\u00e1le podporovat mal\u00e9 pronaj\u00edmatele a rozv\u00edjet m\u00edstn\u00ed turistickou nab\u00eddku.<\/p>\n","protected":false},"excerpt":{"rendered":"
V pond\u011bl\u00ed 24. b\u0159ezna se v M\u011bstsk\u00e9 radnici v Nov\u00e9m Vinodolsk\u00e9m uskute\u010dnilo \u0161kolen\u00ed pro mal\u00e9 pronaj\u00edmatele, kter\u00e9 zorganizovala Turistick\u00e1 spole\u010dnost m\u011bsta Novi Vinodolski a Poradensk\u00e9 centrum…<\/p>\n","protected":false},"author":2,"featured_media":8421,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[21],"tags":[],"class_list":["post-10116","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-oznameni"],"acf":[],"_links":{"self":[{"href":"https:\/\/tz-novi-vinodolski.hr\/cs\/wp-json\/wp\/v2\/posts\/10116","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tz-novi-vinodolski.hr\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tz-novi-vinodolski.hr\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tz-novi-vinodolski.hr\/cs\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/tz-novi-vinodolski.hr\/cs\/wp-json\/wp\/v2\/comments?post=10116"}],"version-history":[{"count":1,"href":"https:\/\/tz-novi-vinodolski.hr\/cs\/wp-json\/wp\/v2\/posts\/10116\/revisions"}],"predecessor-version":[{"id":10117,"href":"https:\/\/tz-novi-vinodolski.hr\/cs\/wp-json\/wp\/v2\/posts\/10116\/revisions\/10117"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tz-novi-vinodolski.hr\/cs\/wp-json\/wp\/v2\/media\/8421"}],"wp:attachment":[{"href":"https:\/\/tz-novi-vinodolski.hr\/cs\/wp-json\/wp\/v2\/media?parent=10116"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tz-novi-vinodolski.hr\/cs\/wp-json\/wp\/v2\/categories?post=10116"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tz-novi-vinodolski.hr\/cs\/wp-json\/wp\/v2\/tags?post=10116"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}